Low Cost vs. Conventional Airlines

[audio:https://aviationenglishblog.com/wp-content/uploads/2010/09/20lowcost.mp3|titles=Low cost v Conventional Airlines]Low Cost vs. Conventional Airlines

Level: Easy

Read the text about conventional and low-cost carriers and match the words in the left column with the words in the right column:

1. 1. Low-cost carriers seem to be seriously involved in the new trend in the US airline industry’s domestic market. Both, smaller no-frills carriers (e.g. Allegiant, Frontier and Virgin America) and bigger budget airlines (e.g. JetBlue and Southwest), have grown rapidly over the last decade and are now known to be controlling 30% of the domestic travel market as compared to legacy carriers. As more Americans are changing their habits and choosing discount airlines for domestic flights, conventional airlines are cutting flights, shrinking hubs and even abandoning some destinations. The recent economic downturn has only contributed to this reshuffling, taking a toll on traditional airlines.
   2. While low fairs are obviously appealing, they are no longer a major selling point. What does seem to attract passengers is the major shift in how air travel is perceived. Value is given to non-complex operations and a more positive attitude.

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Grammar: There is/There are

Grammar point: There is / There are (easy)

Aim

• Practice English skills in an aviation context
• Practice dialogue with countable and uncountable, present tense
• Have fun!

FA1: Quick! This man is having trouble breathing.  There is a bag under his seat, please have a look and see if you can find any medication.

FA2: Okay… Wow, there is a lot of stuff in here!  There’s a squashed banana and there’s an MP3 player… there are some pens, and there are some stamps… there are a few jelly beans, and there are a couple of bandaids… but I can’t see any medicine.

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Interesting Airline Brands

[audio:https://aviationenglishblog.com/wp-content/uploads/2010/09/18brands.mp3|titles= Interesting Airline Brands]Interesting Airline Brands

According to a survey conducted, Virgin Atlantic emerged as the best airline brand for 2009, with British Airways tailing closely. Some of the other names that came on top in various categories include brands like Emirates, Singapore Airlines, EasyJet, Qatar Airways, BMI and Swiss International. These brands have been assessed on different criteria like reliability, quality and distinction.

What adds to the overall rating of airline brands is the service that it offers its customers. This is something that can be achieved by good cabin and ground staff, choice of food, variety of entertainment on board, large number of destinations and high flight frequencies, among other services.

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Airline Alliances and a Changed Passenger Experience

TOPIC: AIRLINE ALLIANCES AND A CHANGED PASSENGER EXPERIENCE

Read the introductory text below. Follow links to additional material.

Passenger experience as a concept has been a matter of great transformation over the last years. Both airlines and airports have invested time and expertise into revamping interiors and procedures, introducing new technologies, going green, offering bonuses and frequent flier miles club memberships, forming alliances and expanding them, as well as reinventing the entire idea of aviation security in a way that is unnerving for many a traveler or human rights activist   Read here:

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Prepositions of Place/Location IN/ON/AT

TOPIC: Prepositions of Place/Location

GOAL: To learn about the proper use of prepositions of place/location

Exercise #1: Read about Prepositions of Place and then proceed to Exercise #2

A preposition links nouns, pronouns and phrases to other words in a sentence. The word or phrase that the preposition introduces is called the object of the preposition.

Even for the most advanced students, propositions can always use more practice. Many verbs are (usually) followed by certain prepositions. Some even entirely change the meaning of a verb by turning it into a phrasal verb.  Learners just have to memorize most prepositions, especially those that follow certain verbs (and even more so for those that create phrasal verbs). Some prepositions can be used interchangeably depending on the situation. This just adds more confusion for people learning English.

The good news is that prepositions of place, perhaps, are among the most consistent (that is, they have fewer exceptions). Prepositions of place are almost logical, if you can understand the preposition on its own.

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Airline Customer Service

[audio:https://aviationenglishblog.com/wp-content/uploads/2010/09/19airlinecustsvc.mp3|titles=Airline Customer Service]TOPIC: GRADING AIRLINE SERVICE

LEVEL: EASY

Read the introductory text about the National Airline Quality Rating. Pay attention to the key criteria used to evaluate airline service performance.

The National Airline Quality Rating  – a joint research project shared by Wichita State University and Purdue University – shows that airline performance is steadily improving. The results of the research made public in April 2010 (read article)  were based on several performance criteria: on-time arrivals, involuntary denied boardings, mishandled baggage and a combination of 12 customer complaint categories, such as oversales, refunds, discriminations, handling of pets, etc.

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Aviation Business: Competition

TOPIC: COMPETITION

Read the introductory text about competition in the airline industry.

The aviation industry is a highly competitive market and is a true rollercoaster ride for some airlines. While industry majors are used to competing on a large scale, there are successful low-budget carriers, like JetBlue or Southwest, that trigger a competitive mode even with the big guys.

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Green Airlines (Environmentally friendly Airlines)

[audio:https://aviationenglishblog.com/wp-content/uploads/2010/09/17greenairlines.mp3|titles=Green Airlines (Environmentally Friendly Airlines)]TOPIC: “GREEN” ENVIRONMENTALLY FRIENDLY AIRLINES

Type of lesson: Reading Comprehension

Level: Easy

I. Read the small paragraph about aviation industry giants operating in environmentally responsible ways and pick out words in bold that have the same meaning as the following:

1. a. forward-thinking
2. b. recycling policies
3. c. sustainable aircraft
4. d. environmentally conscious
5. e. emissions trading
6. f. a global economic downturn
7. g. zero-emission
8. h. recycling program

It seems as though the recent bad economics of the airline business and the 1.global economic recession have contributed to more 2.environmentally responsible behavior and have caused some industry associations, airports and major airlines to be more 3.progressive and concerned about going green both, in the air and on the ground.

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Aviation Grammar

Aviation Grammar

Many Aviators would like to communicate in English accurately. We have a grammar program designed specifically for Aviators. Explanations are clear and in an Aviation context.

See our YouTube Channel to watch our Grammar Video series.

Lesson 1: Verb to be

Lesson 2: Present Simple

Lesson 3: Present Continuous

Lesson 4: Present Simple x Present Continuous

Lesson 5: Past Simple

Lesson 6: Past Continuous

Lesson 7: Past Simple x Past Continuous

Lesson 8: Future Simple x Future Continuous

Lesson 9: Articles

Lesson 10: There / Is / Are

Lesson 11: Countables / Uncountables

Lesson 12: Frequency

Lesson 13: In /On / At Place

Lesson 14:  In / On / At Time

Lesson 15: For / To

Lesson 16: Phrasal Verbs

Lesson 17: Comparisons

Lesson 18: Modals

Lesson 19: Conditionals

Lesson 20: Prefect Tense

Lesson 21: Perfect Continuous

Lesson 22: Passive Voice

Lesson 23: Yet / Still / Already

Lesson 24:  Direct and Indirect Speech

English for Aviation Business Executives

English for Aviation Business Executives

Aviation Business Executives are communicating more frequently in English. Negotiations are common with foreigners, mergers and alliances occuring frequently.

Use this site to study, improve and maintain your level of Business English, specifically for the Aviation Business Professional.

With this site you can practice your reading, listening, grammar and speaking skills.

Contact us to know more about our courses.

Aviation Business English Topics found on this Aviation English Blog Tutorial site:

– Green Airlines (Environmentally Friendlyt Airlines)

– Interesting Airline Brands

– Airline Customer Service

– Low cost v Conventional Airlines

– Airlines Alliances

– Competition

*To study more Aviation Business English please contact us. Skype: inglesaviacao